At Capital Rivers Connect, we don’t just provide reports—we create actionable strategies that drive real results. Our approach is dynamic, ensuring that every insight, recommendation, and plan is built for implementation. We bridge the gap between data and action, communities and businesses, and vision and execution.
Capital Rivers Connect
Our Services
Tiered Market Intelligence Offerings
Capital Rivers Connect provides data-driven market intelligence, strategic networking, and expert consulting to help communities attract and retain businesses. We go beyond static reports with real-world insights, on-the-ground trade area studies, and customized strategy sessions, ensuring sustained economic growth and a competitive business environment.
Market Essentials
For communities seeking introductory market data and industry connections but not yet ready for deeper analysis.
WHAT’S INCLUDED:
- Market Intelligence Report
- TeamCalifornia Membership
- CRC Connect Podcast
Provides foundational insights to help cities understand market trends and improve visibility.
Strategic Expansion
For communities looking to expand, refine location strategies, and leverage actionable data for competitive advantage.
WHAT’S INCLUDED:
- All Market Essentials Items
- S.M.A.R.T. Analysis
- City Leadership Updates
Provides data-backed decision-making, boots-on-the-ground insights, and competitive intelligence to drive expansion.
S.M.A.R.T. Analysis
This program seamlessly blends strategic planning with data-driven insights to create a comprehensive road map for business attraction and retention. By leveraging decades of experience across tenant representation, corporate tenant roll-outs, brokerage, and ground-up development, our team ensures strategies reflect real-world dynamics. We don’t just analyze numbers; we assess quality of life, economic vibrancy, and community character to develop actionable solutions.
Includes:
- Site Suitability: Find the right locations for success.
- Market Analysis: Leverage demographics & psychographics.
- Accessibility & Drive-Time: Understand customer convenience and traffic flow.
- Retail Gap Analysis: Identify missing business opportunities.
- Trade Area Field Study: Experience the market firsthand to bring data to life.
Capital Rivers Connect Podcast
The Capital Rivers Connect Podcast highlights how communities across California are investing in economic growth to improve prosperity and quality of life for residents and businesses. By showcasing local development efforts and opportunities, the podcast helps cities share their story and attract business investment.
Each professionally produced 30-minute episode is distributed on platforms such as BuzzFeed, Apple Podcasts, Spotify, and YouTube. The podcast reaches over 50,000 professionals through targeted email campaigns and social media promotion and is transcribed into an article for use in newsletters, outreach efforts, and other marketing materials.
Ad Hoc Services
Every community is unique, and so are its challenges. Capital Rivers Connect offers flexible, ad hoc services that address your specific economic development goals and community character to develop actionable solutions. Whether you need targeted support or full-scale strategic guidance, our expertise is at your service.
Options Includes:
- Community & Downtown Workshops: Shaping future growth strategies.
- Business Growth & Development Idea Exchanges: Facilitating high-impact discussions.
- Targeted Retail & Business Outreach: Identifying and attracting the right businesses.
- Public-Private Partnership (P3) Advisory: Structuring successful collaborations.
- Strategic Partner Services: Video marketing, website development, and SEO optimization.
Buxton’s SCOUT Program
The Buxton SCOUT program is offered exclusively through Capital Rivers Connect, making us the only provider with direct access to this industry-leading analytics platform. With a SCOUT license, communities receive premium insights, expanded data access, and exclusive strategic tools that go beyond what is available through CRC alone.
Key Benefits:
- Exclusive SCOUT Perks: Licensed users receive additional on-demand analytical features, dedicated support, and priority access to emerging data trends.
- Support & Implementation: CRC helps you maximize the use of SCOUT’s powerful tools, applying data and analytics to multiple projects across your town. Data is power, and we ensure you leverage it effectively to answer key economic development questions.
TeamCalifornia Membership
TeamCalifornia is a private, nonprofit organization that collaborates with cities, counties, and economic development corporations (EDCs) across California to market their communities effectively. Serving as a centralized information source, TeamCalifornia assists businesses in expanding or relocating within the state by providing confidential site selection services and facilitating connections with local resources. The organization also represents California’s communities at major industry events, helping to attract investment and strengthen local economies.
Benefits of Membership:
- Business Connections: Access to a statewide network of economic developers, businesses, and policymakers.
- Site Selection Support: Confidential assistance and lead generation for business expansion and relocation.
- Strategic Promotion: Representation at trade shows and industry events to enhance community visibility.
Additional services include trade show prep, trade show marketing packages and industry specific marketing packages if your community leaders are encouraging you to reach out to specific industries for your city.
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